Resources

We Need to Hear Your Story

I was sitting at a celebratory dinner a while back, and the host started telling a story. His story. How he had become the professional he was, and why he was moving in the direction he was going. He could have spewed facts, or statistics, or bullet points. But no-one would have remembered them. Those […] Read More...

Now Specializing in Everything

I got a great haircut yesterday. Visited an old-school barbershop, where they take the time to do it right. Plus: guy talk, sports, and no stinky “product.” In fact, I think I have now found my go-to haircut place. But then the barber handed me a business card and I couldn’t help but be amused. […] Read More...

Getting to Alignment

(no, this post is not about chiropractic – though the metaphor might be apt!) I was having a very interesting discussion yesterday with a fellow consultant – this gal is wicked smart – and she was telling me about how many of her corporate client challenges boiled down to one word: Alignment. Getting everybody on the same […] Read More...

Becoming a Whisky Communicator

Last week, I enjoyed my first visit to Leiper’s Fork Distillery, a beautiful facility located only 15 minutes away from my home in Franklin, Tennessee (if you’re ever visiting TN and want to make distillery visits, LFD is a must-see!) How does a whisky distillery work? Well, to over-simplify the process – raw materials (grains, water, […] Read More...

The Jarring Power of the Surprise Statistic

I was at a networking meeting recently, where each of us at the table had 6 minutes to introduce our business (I love this format, by the way. Thirty seconds to introduce yourself to the entire group, but then 6 minutes to go in-depth with 4-5 tablemates). One of the gentlemen at our table is […] Read More...

Speaking Human (as a second language)

eBay stepped right in it. They seem to have forgotten that their audience was….human beings. A friend forwarded me this jargon-loaded email from eBay explaining some new advances in their payment processing system. Click the image to read the whole thing (if you’re into that sort of pain…) – here’s part of the opening paragraph […] Read More...

The Secret to Getting Your Point Across

What is one of the most frustrating things for any communicator (and I mean any – teachers, trainers, marketers, bloggers, pastors, salespeople…)? Our message doesn’t get across. It doesn’t “stick”. The minds of our audiences are overloaded, and the noise level that surrounds us all continues to increase. How do we break through? Here’s the secret: you need […] Read More...

Just Make One Point

I get to see a lot of presentations. Plenty of Powerpoint. I would rate most of these performances as somewhere between awful and intolerable, with an occasional mix of meh. But it’s so easy to fix. Here’s the key thing: Make one visually engaging point per slide. That’s it. One point.  See the above? That’s […] Read More...

Going with the Trend Currents

“Skate to where the puck is going, not where it has been.” – Wayne Gretzky It’s an oft-quoted saying, and for good reason – we need to set our GPS to the direction we intend to go in. If you’re heading west to California, don’t point your car at the Jersey Shore. That’s not your […] Read More...

Doing Business Outside Your Bubble

Twas brillig, and the slithy toves Did gyre and gimble in the wabe: All mimsy were the borogoves, And the mome raths outgrabe. Jabberwocky, by Lewis Carroll This popular poem full of nonsense phrases reminds me of many business presentations I’ve heard. The speaker apparently has some idea of what he is saying, but the […] Read More...

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