by Steve Woodruff
Confession: I almost never watch political speeches. Especially for an hour. But, as a communications Clarity Consultant, I did watch the 2020 State of the Union address, because I was quite curious. I know Mr. Trump effectively moves audiences on the stump, but how was he going to do on this stage, in the midst […]
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by Steve Woodruff
Successful businesses gain and maintain a clear, strategic focus.
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by Steve Woodruff
I found this brief animation to be a pretty solid explanation of why miscommunication is so common in our efforts to be heard and understood by others. Give it a watch: Particularly, the “transactional model” helps get to the heart of why we end up processing information in variant ways. The prescriptions at the end […]
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by Steve Woodruff
Last year, I published my first book (Clarity Wins, via the Amazon platform). I’ve since been asked by a number of budding authors about the experience, and any advice I might have (especially for non-fiction/business books). So, here’s my first piece of advice. Begin with a big P out there in the world. And a […]
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by Steve Woodruff
“We have to pass a bill so that we can find out what’s in it.” This infamous 2010 soundbite from Nancy Pelosi (regarding the Affordable Care Act) reflects an approach that rarely succeeds in the commercial arena – asking for the money before informing the customer what he/she is buying. What it is. How many. […]
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